A Dunkable Promotion for a Sweet Line of Doughnut-Scented Body Products
Some of the world’s best-known brands use H&H Graphics multisensory special effects printing to transform their packaging and print promotions.
But with hundreds of scents, textures, glitter options, scratch-off inks, and an array of conceal and reveal effects to use alone or in combination, it can be hard to choose.
“Hard to choose,” of course, is a problem Dunkin’ fans know too well. From Chocolate Frosted to Boston Kreme, who can commit to just one?
Now, the Native body products brand has teamed up with Dunkin’ to make it just as hard to choose a deodorant, shampoo, or body wash. Native’s new collection of Dunkin’ inspired products lets users incorporate the delicious aroma of a Strawberry Frosted sprinkle doughnut into their grooming routine. (Or, Blueberry Cobbler, Vanilla Sprinkle or Boston Kreme, depending on your mood.)
Hydrochromic Printing Makes a Sweet Deal Even More Irresistible
For a print campaign, the creatives for this sweet smelling collaboration turned to H&H to put the icing on top with a bit of hydrochromic magic. Recipients can dunk the image of a sprinkle-studded Strawberry Frosted in their bath water – or any other source of water – to win prizes and find a link to the limited-edition product line available online and at Walmart stores.
It’s an ingenious campaign and an appetite stimulant in one piece of marketing. And, like a brightly lit case of freshly made doughnuts, it’s impossible to ignore.
What Can Multisensory Special Effects Printing Do for Your Brand?
Looking for a way to get more out of your next print promotion? While water-activated messaging is making waves in 2025, it’s just one of many special effects you can use to drive attention to your promotion. Multisensory special effects are the sprinkle on top that makes your messaging stand out from the rest.
Combine H&H multisensory printing expertise and a little imagination for unlimited ways to engage your prospects with irresistible campaigns, packaging and products that get noticed.
Advertising with multisensory appeal is a proven method of engaging and influencing the purchasing decisions of your prospects.
At H&H Graphics, we have decades of experience creating award-winning promotions, packaging and products that employ the power of multisensory special effects printing for improved customer engagement and print ROI.
Contact a member of our team to learn how you can put multisensory printing to work for your business.
