We don’t sell printing. We sell custom solutions that dramatically increase the return on investment (ROI) of your print spend. How do you look at your print spend? Do you think of printing as an expense for packaging, retail POP displays, gaming promotions, or direct mail projects? If so, you...
“Cash Award$” from H&H Graphics is a customizable marketing promotion created for independent grocers to give them a profitability boost and competitive advantage against national chains and Walmart. The Key: every customer wins, every time – from $1 to $1,000. Additional incentives can include free groceries, gift certificates and wild...
Special effects and finishes have long been used on printed material to express value. Whether it’s retail packaging, displays, gift cards, book jackets, greeting cards, direct mail or otherwise. Reflective and/or metallic special effects in particular, especially when combined with textured printing, are very effective at catching light in a...
“Packaging can be theater, it can create a story.” – Steve Jobs With so many products fighting for attention on store shelves, retail packaging needs to help set your product apart just to garner attention. Once it has a consumer’s eye, it then needs to engage and sell them on...
Studies on consumer behavior have confirmed a direct and strong link between the texture of an object and the emotions felt by the person handling it. In fact, just handling textured packaging can influence the handler’s heart rate, brain activity and emotions. It’s an interaction that makes the choice of...
