If you’ve ever watched a child unwrap a package, you know it isn’t only what’s inside that counts. Packaging has the power to capture attention, enhance the value of whatever is inside and create a sense of expectation that makes the experience memorable and concrete. When you add multisensory special...
With months of holidays ahead and consumers more than ready for a bit of distraction from the everyday, there is no better time to amp up the excitement of your print promotions and packaging. At H&H Graphics, we’ve got more ways to bring the razzle dazzle to your holiday print...
The baked goods retailer Cinnabon is famous for luring customers into stores and kiosks with the smell of brown sugar and cinnamon, going so far as to bake trays of the spices alone, in between batches of their signature cinnamon rolls. As described in a widely shared 2014 Wall Street...
Learn how H&H Graphics helped an agricultural industry giant make waves with innovative, interactive special effects printing. Immersing a magazine ad insert in water to reveal a hidden message may seem like an idea that’s all wet, but it’s actually irresistible. Hydrochromic special effects printing reacts with water to create...
The world’s biggest and best-known brands have been using scent to capture the attention of their prospects and create a lasting impression with their customers for a long time. As a marketing tool, the power of scent is well-established. So well, in fact, that even credit card companies have gone...
