Close your eyes. Imagine a skillet being put on a flame, the cast iron slowly warming up. Imagine the heat of the flame. Now imagine a thick-cut slice of bacon hitting the skillet, the crackling sound as the bacon spits against the skillet. What do you imagine next? We bet...
When you add multisensory special effects to your promotional mailings, you get promotions that cut through the distractions and drive your message straight through the goalposts. There’s messaging after all, and then there’s messaging that glitters, glows, or entices you to touch it. There’s messaging that gives off an aroma...
Logos, tone of voice, a color palette—these are all elements businesses spend time and much of their marketing budgets fine tuning. However, as important as these aspects are, research finds that the more senses a marketing strategy engages, the greater its potential for success. This is especially true with scents...
With as many as 400 olfactory receptors, the human nose may be able to distinguish among at least a trillion different odors. So even though we have a list of more than 800 of them that we can reproduce as part of our expertise in scented printing, it’s a jaw...
At H&H Graphics we have decades of expertise in the art and science of screen printing with sensory special effects like smell. It’s a specialty that has brought a lot of interesting and innovative campaigns through our doors, for some of the world’s best known brands. Screen printing is the...
