We’ve noticed recently that glow-in-the-dark has become popular again across the board in commercial printing for a wide variety of applications. Why now? Glow-in-the-dark has always been popular with children’s toys, from stars on the ceiling to the latest fidget spinner craze. However, glow-in-the-dark hair and even donuts have become “a...
Here’s an example of our newest promotion called “SnapShot.” This product interacts with your mobile smart phone camera, which can then be shared on social media. “SnapShot” is a clear coating printed on a game card or signage, then when the consumer “snaps” a flash photo, the prize is revealed...
What would you give for a few seconds more of a client’s attention to your printed materials? Think of all the ways you could leverage that window of extra engagement with your messaging. For the creative directors and brand managers who take advantage of the state of the art printing...
Engaging Consumers with Multi-Sensory Special Effects Do you want to engage consumers with retail packaging and POP displays that are Anything but Ordinary? Appealing to multiple senses increases the chances of your product getting noticed, engaging with consumers and being purchased. Below are three unique ways to appeal to multiple...
Thermochromic ink is a unique special effect in that it “reveals” something underneath when touched by hand or otherwise heated. It’s a hot (no pun intended) idea getting a lot of attention by those looking for creativity and innovation in design and printing. While the possibilities are endless, it can...
