The world’s biggest and best-known brands have been using scent to capture the attention of their prospects and create a lasting impression with their customers for a long time. As a marketing tool, the power of scent is well-established. So well, in fact, that even credit card companies have gone...
Special-effects printing has an inherent surprise-and-delight quality that can turn a simple print job into a memorable, exciting experience for consumers. It’s the “wow” factor that drives so many projects for the world’s biggest and best known brands into our workshop. But the real “wow” often comes in the form...
Logos, tone of voice, a color palette—these are all elements businesses spend time and much of their marketing budgets fine tuning. However, as important as these aspects are, research finds that the more senses a marketing strategy engages, the greater its potential for success. This is especially true with scents...
Dazzle, sparkle, glimmering, shimmering, fairy wings, pixie dust. No matter what you call it, there’s something irresistible about the little sparks of light that a bit of glitter can throw off. Who doesn’t love a little shimmer? At H&H, our glitter is created with a proprietary ink formula that encapsulates...
There’s no golden rule that says learning has to be hard – or boring. On the contrary, joyful learning is a rewarding process for both the teacher and student. For teachers trying to teach math—or or any other subject—or simplify a complex lesson into lighter, more engaging steps, there’s a...
